Destination NSW has partnered with digital consultancy Tourism Tribe to offer the free program to accommodation providers, tour companies and visitor attractions.
The program would provide customised digital health checks to ensure businesses optimise their websites, improve their online listings and grow their Facebook and Instagram channels.
The Digital Skills Accelerator for Tourism program is part of the NSW First Program, delivered by Destination NSW to assist businesses across the state to developing, promote and selling great visitor experiences.
Digital innovation is crucial to success in the contemporary tourism landscape. Helping businesses in the visitor economy to improve their digital competency is a key pillar of the NSW Government’s Visitor Economy Strategy 2030, which aims to make NSW the premier visitor economy of the Asia Pacific.
In addition to a customised digital health check report, successful applicants will also receive two, one-hour consultation sessions with a digital advisor and access to a course library to help improve their knowledge and digital skills.
The program complements NSW First Program content, which includes ‘how-to' guides, resources and on-demand webinars for tourism businesses.
The Digital Skills Accelerator for Tourism program will be open to 150 tourism businesses in NSW.
Find out your eligibility and apply for the Digital Skills Accelerator for Tourism programlaunch